If you’re ready to invite a little lightness and brightness into your wardrobe this spring, I have just the thing for you. Fresh, vibrant and guaranteed to spark joy, the butter yellow bag trend is the one spring buy I’m recommending to all my friends right now.
Small but statement-making, this trending pouch adds depth and interest to an outfit in a way few other shades can. Nestled between soft cream and sunshine yellow, butter yellow strikes the perfect balance—offering a gentle pop of colour that feels sophisticated rather than overpowering.
While this hue has been bubbling under the radar for a few seasons, spring 2025 is when it’s truly set to shine. From designer runways to high-street collections—and, of course, the streets of Fashion Month—this spring-ready shade is poised for a major moment.
As we transition further into the warmer months, consider this the perfect antidote to the blacks and browns that dominated winter. And with wedding season on the horizon, a butter-yellow bag is an effortless way to add a refined touch of colour to occasionwear.
This versatile shade pairs beautifully with rich, grounding tones like chocolate brown and deep plum while also complementing breezy spring hues such as sky blue and blush pink. Simply put, it’s one of the smartest spring accessories you can invest in.
Curious to see my top picks? Keep scrolling to shop the best butter yellow bags of the season.
SHOP BUTTER YELLOW BAGS:
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Large Patent-Leather Tote Bag
I’ll be swapping out my black bag for this elegant shade over the next few weeks
Polène
Numéro Neuf Mini
Polène’s elegant pouches are a favourite within the Who What Wear office.
Damson Madder
Quinn Slouchy Bag in Butter Yellow
This frilly bag will make your daily styling feel so much more playful.
Margesherwood
Beige Soft Baguette Bag
This elegant shade styles so well with richer colours including chocolate brown and dark plum.
Celine
Mini Claude in Shiny Calfskin
Style this over your shoulders or wrap it around your body for a crossbody effect.
Marks & Spencer
Faux Leather Woven Clutch Bag
This also comes in black.
Anonymous Copenhagen
Hally Petite Cloud Bag Silky Lamb Pineapple Ice
This also comes in 25 other shades.
Jacquemus
The Turismo Bag
The bowling bag trend is having a major moment right now.
Bottega Veneta
Maxi Intreccio Tote in Ice Cream
This also comes in bright red and white.
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Yellow Oversized Clutch Bag
This looks much more expensive than it is.
John Lewis
Anyday North/south Faux Leather Hobo Bag
This pretty spring shade is so easy to slip into a capsule wardrobe.
River Island
Yellow Leather Cylinder Shoulder Bag
This looks much more expensive than it actually is.